Los Atletas Sports Services (ASM) is a Limited Liability Company based in Dubai with Trade License approved by Dubai Economic Department (DED), # 74797. ASM is officially registered under Dubai Sports Council and UAE Tennis Federation, Sports Institutions under the umbrella of the General Authority of Sports.

Our vision is to become the foremost authority in promoting sports, fitness, and healthy lifestyle in the UAE, distinguished by our unparalleled professionalism and exclusivity.

At ASM, we hold the belief that incorporating sports into one’s lifestyle fosters the development of unique and admirable values and virtues. Our team is composed of individuals who possess a deep passion for sports, and this fuels our commitment to working diligently and with utmost integrity to deliver top-notch sports services to our clients. We maintain a highly professional approach in all our endeavors to ensure that our clients receive nothing but the best quality.

ASM is built on the idea that every human being has different potentialities according to his/her nature, several areas or dimensions where humans can develop: Intellectual – cognitive, emotional, social and physical. All these areas are part of the same person, so all of them interact with each other and are strongly connected.